Cost of waiting
BAU churn, non-renewal, competitive attrition, legacy support cost, and delayed next-generation value.
SoméStrategy GroupDiscuss a transitionProduct sunset and installed-base migration
Sunset the product.Keep the customer.
Somé Strategy Group helps established companies move customers from legacy products, platforms, services, and devices when churn concern, incomplete evidence, or operating readiness has stalled execution.
Proven at telecom scale. Built for any business with an installed customer base and a difficult transition ahead.
01
Why has the business not moved?
02
What must be true to move now?
03
What evidence will unlock scale?
1.5M+device replacements led across Kennith's career
98.6%swap-or-shipment resolution after a stalled transition
~$70Msupported program savings while protecting the customer base
The executive funding question
Why has the organization tolerated the legacy product this long?
Usually because the transition requires capital, disruption feels immediate, savings arrive later, and the remaining tail is difficult to explain. Technical necessity alone rarely wins funding.
A sponsor gets approval when the complete business case is strong enough to survive the person who does not yet believe the math.
See the decision model ↗Cost and risk of moving
Capital, customer friction, operational load, technical exposure, and incremental churn by cohort.
Capital required now
The funding profile, resource demand, and operating capacity needed to start without losing control.
Timing of value
When savings, retention, adoption, and incremental revenue become visible, and what must happen first.
Treatment of the tail
A credible path for exceptions, hard-to-move customers, final deadlines, and closure criteria.
Operator range
From product concept to supportable operating reality.
Kennith has built the commercial logic, operating model, and recovery discipline behind connected products, municipal infrastructure, and customer-facing technology. The work is broader than a sunset plan. It is the ability to make complex products launchable, governable, and movable.
Productize the offer
Approximately $28MBuilt reusable discovery, bill-of-materials, pricing, vendor, support, and delivery frameworks for a configurable Smart Parks offer spanning managed Wi-Fi, 60 GHz backhaul, cameras, edge compute, and AI video analytics.
Recover the operating model
Approximately 21,000 devicesCorrected a connected-home inventory and provisioning failure, then established cross-company root-cause governance across platform, manufacturer, carrier, field, and customer-care teams.
Govern the lifecycle
30+ productsDirected launch, remediation, supportability, replacement, and end-of-life decisions across connected-home, streaming, IoT, and smart-infrastructure portfolios.
These examples reflect Kennith's prior operator experience at Cox Communications. Somé Strategy Group was not the outside consulting firm for these programs.
Documented operator proof
A stalled migration became a controlled path to 98.6% resolution.
Kennith rebuilt the customer and device source of truth, separated the installed base by migration motion, aligned fulfillment and field capacity, and governed the Scientific Atlanta transition through deprecation.
Read the Scientific Atlanta case study ↗98.6%swap-or-shipment resolution
~300Kreplacement devices distributed
~$70Msupported program savings
0.78%East-market churn, slightly below normal video churn
A practical way in
Start with the decision the business must make next.
No 25-page transformation proposal is required to begin. Somé Strategy Group uses a bounded paid entry to create evidence, sharpen the business case, and define the next move.
Transition Decision Sprint
10 business days | Fixed scope
For leaders who need a defensible movement decision, priority cohorts, readiness view, and 90-day action plan before committing to a larger program.
Migration Strategy and Sunset Plan
Defined scope | 6 to 10 weeks
For teams that know the destination but still need the customer paths, economics, communications, operating model, governance, and credible end dates.
Fractional Transition Leadership
Ongoing principal advisory
For active programs that need senior decision support, evidence reviews, operating cadence, escalation discipline, and a clean path to completion.
Founder and Principal Advisor
You work directly with the operator who has carried these decisions.
Kennith Somé has led more than 1.5 million device replacements across his career, managed lifecycle strategy across complex connected-product portfolios, and carried transitions through customer treatment, communications, care, field operations, technology dependencies, economics, and executive governance.
The value is not another roadmap. It is a path from decision to measurable customer movement.
View Kennith on LinkedIn ↗Start with the real constraint
What is keeping the business from moving?
A first conversation focuses on the installed base, the trigger, the funding barrier, the evidence leadership has, and the assumptions the team still needs to test.